Page-Level Ads – How to Use Them & Find the Performance Report

Pagel-Level ads are the two latest AdSense formats officially introduced by Google in April 2016 after beta testing them since 2013.

What are Page-Level ads exactly?

Page-Level ads is the heading for two different ad formats

  • Anchor/overlay ads
  • Vignette ads

Both ad formats are ads which are shown only on high-end smartphone mobile devices and from our experience only on websites with short loading times. These ad formats also do not count the 3 ads per page limit

Update: Google AdSense removed the 3 ads per page limit recentely

The anchor/overlay ad is a small bar which sticks to the edge of the user’s screen and is easily dismissable by the user without the need to click on the ad itself.

Pagel-Level ads Anchor / Overlay ads
Pagel-Level ads Anchor / Overlay ads

The vignette ad is a full screen mobile ad that appears between page loads on your site. It also can be easily dismissed by your users without clicking on the ad itself.

Pagel-Level Ads Vignette ads
Pagel-Level Ads Vignette ads

You can enable Page-Level ads from your AdSense account from the main navigation. Go to  My ads->Content->Page-level ads

Enable there the status and grab the code:

Add it into the <head> tag of your site or at top of the <body> of the pages where you want to show the ads. (If you are using WordPress you can add the code into the header.php template file of your theme or ask us how to do it.)

Where do i find the Performance Report?

After enabling Page-Level ads you want to check the click through rate, cost per clicks and other relevant and important metrics.

The report function is a little bit hidden and can be found under:

Performance reports->Advanced reports->Ad behavior